In Nigeria’s ever-changing music scene, one name that is steadily rising is Samad Abiola, also known professionally as Samad. Samad is one of the country’s biggest fast-rising musicians, with over 7 million streams across platforms, including more than 3 million on Spotify. He is known for his passionate lyrics, authentic sound, and relatable storytelling.

Early Life and Background

Samad Abiola was born on September 3 in Oyo State, Nigeria. Though he only recently begun his musical career, he has always possessed a creative spark. It wasn’t until three years ago that he truly realized his musical potential, a discovery that would impact his life and career forever.

Musical Breakthrough

Samad first gained popularity online with his viral rap freestyles, which drew notice to his confidence, poetry, and voice. These freestyles demonstrated raw talent and provided listeners a taste of his potential as a full-fledged musician. Since then, he’s gone from social media buzz to a rising star in the mainstream music industry.

Lyrical Content and Sound

Samad’s ability to draw from societal challenges and personal experiences allows him to create music that is both emotive and effective. His songs are relatable, insightful, and grounded in ordinary experiences. Whether he’s rapping about life’s challenges or celebrating victories, his music is always meaningful.

Samad’s song combines Afrobeats with street-hop and conscious rap, resulting in a sound that appeals to both street and global audiences. His speech is smooth, and his enthusiasm is always apparent.

Fanbase

Samad is also known as @samad_wurld on platforms such as TikTok, Boomplay, SoundCloud, and more. He has over 18,346 followers on Spotify, over 200,000 admirers on TikTok, and continues to develop gradually across social networks. His music has received over 7 million streams across all platforms, indicating his sound is not only local – it’s going global.

Discography and Hit Songs

Samad has released a handful of notable singles, each contributing to his rise:

• Lubu Lubu (2024) • Confession (Lubu Lubu) • The Plug (2024) • Hildabaci Remix (2025) • LAMEDA: Away (2025) • Duolingo (2024).

Each record demonstrates advancements in both sound and storytelling, establishing him as a consistent and diverse musician.

Conclusion

Samad is more than simply a viral artist; he’s a movement on the rise, thanks to his distinct voice, message-driven music, and growing fan base. As he grows, he is positioned to have a long-lasting impact not only on Afrobeats, but on the entire worldwide music landscape.